Digital Commerce Manager, Walmart & Sams Club
About the position
Responsibilities
- Develop strategies to achieve sales + profit goals, collaborating with broader Commerce team on key needs.
- Track performance to plan throughout the year, call out risks and opportunities and work with the team to action against in order to deliver against your plan.
- Manage and drive content score improvements of Walmart and Sam's Club digital shelf working back with internal content team for content needs and updates.
- Ensure new products launch on time with accurate content and are eligible for Online Share.
- Share out ecommerce performance and high-level support plans in meetings with the Walmart Buyer and other key retailer contacts.
- Drive Monthly Business Review process for Walmart ecommerce business, connecting the right stakeholders and bringing content that helps drive the discussion.
- Lead ecommerce content for line reviews, quarterly business reviews and other key internal and customer meetings.
- Integrate with the local sales team to embed ecommerce and/or omni-channel activations into overall business plan and deliver a true omni-channel strategy to the buyer.
- Partner with the Commerce media team by providing clear business objectives and priorities, aligning on media impact to forecast and communicating strategy shifts throughout the year.
- Develop reports to analyze marketing and sales performance, providing executive summaries, recommends sales KPIs and creates actionable insights.
- Perform competitive product analysis, identifying and evaluating product characteristics, market share, pricing, and advertising.
- Stay on top of marketplace patterns, trends and tools and champion a strategic Wal-Mart and Sam's Club growth strategy for the organization accordingly.
- Regularly meet with and report to senior leadership and cross functional teams.
- Communicate complex emerging retail dynamics to leadership to gain buy-in.
Requirements
- Bachelor's Degree preferred.
- 5+ years experience marketing online, specifically within ecommerce platforms and omni-channel history.
- Tactical knowledge of working with Walmart and Sam's Club.
- Ability to build sales forecast and manage to sales plan throughout the year.
- Experience working with a multi-disciplinary Walmart and Sam's Club teams and an understanding of how to efficiently take products to market leveraging omni-channel tools.
- Experience with Cinitlla preferred.
- Walmart marketplace knowledge preferred.
- Understanding of retail media, specifically Walmart Media Connect preferred.
- Significant analytical and critical thinking skills with experience analyzing data & translating it into action.
- Experience defending plans and making the case for resources with data.
- Ability to maintain excellence and be highly effective working with a remote team and having only periodic in-person contact with leadership.
- Highly collaborative and capable of receiving direction from peers and leaders across functions.
- Ability to work with ambiguity, navigate and add value to business situations and organizational challenges with no existing process or solution.
- Excellent organizational skills and the ability to discern priorities without supervision.
- Strong attention to detail balanced with a sense of urgency and a commitment to excellence.
Nice-to-haves
- Bachelor's degree in business, marketing or related field required.